Quidditch Through
the Ages is a comprehensive guide to Quidditch and the ultimate resource
for anyone interested in the magical world and its most popular sport. Written
by "Kenilworthy Whisp," Quidditch Through the Ages--charmingly
reproduced as if it were a facsimile of the copy from Hogwarts School of
Witchcraft and Wizardry--starts with the history of broomsticks, describes the
evolution of Quidditch through the generations, and includes the rules of the
game as well as a chapter on modern-day play.-- You might not be able
to attend the Hogwarts School of Witchcraft and Wizardry, made famous by J.K.
Rowling's "Harry Potter" book series. But you can get an inside look
at the teachings of the fictional institution in two new Rowling books that
come out Monday.
That's the marketing message, at least, behind "Quidditch Through the
Ages" and "Fantastic Beasts and Where to Find Them"
(Scholastic), two new "Harry Potter Schoolbooks."
The paperbacks are pulled from the pages of the "Harry Potter"
series. "Quidditch Through the Ages" is a history of the fictional
sport -- played by wizards who fly around on broomsticks -- from its early
days to its current fictional present as "the most popular sport in the
wizarding world."
Rowling wrote the book under the pen name Kennilworthy Whisp, the publisher
says. To add authenticity to the product, it's apparently printed to look like
"a facsimile of the copy" from the Hogwarts' library.
And if that's not enough for Harry Potter fans, there's "Fantastic
Beasts and Where to Find Them." The book, also penned by Rowling under
the name Newt Scamander, is an A to Z listing of "magical beasts"
that populate Harry Potter's world.
Both books, sold together, are 64 pages each. Scholastic's initial print
run tallies at 2.5 million copies for each title.
Amazon.com says sales of the "Schoolbooks" have been brisk in
recent weeks.
"It's been in the Top Ten of our Hot 100 for two weeks now, and for
something to stay there steadily, sales have to be sustainable," says
Lizzie Allen, spokesperson for Amazon.com. "It's a very good seller, I
can tell you."
"Something else that's interesting -- another book that is very
popular at No. 5 right now, is 'Harry Potter' No. 5, which isn't published
yet," Allen says.
The "Harry Potter" book series, starring the teen-age hero Harry,
a wizard-in-training, have been a worldwide phenomenon. Rowling's four books
is the collection have sold tens of millions of copies. The fifth, titled
"Harry Potter and the Order of the Phoenix," is due for a 2002
publishing date.
Proceeds from the books are being donated to Comic Relief U.K., a charity
that helps disadvantaged children. That includes all of Rowling's royalties
from the books, according to the publisher.
Scholastic says the books are a joint effort.
"Richard Curtis from Comic Relief U.K. approached (Rowling) about
writing something. From there, it was her idea to do the books," says a
Scholastic spokesperson.
Rowling's last book, "Harry Potter and the Goblet of Fire," sold
three million copies in the first week of its release last summer.
This fall, the film version of her first book, "Harry Potter and the
Sorcerer's Stone," will be released to international audiences.